Platform Comparison
Which platform is better for real estate agents? Compare features, pricing, and real user experiences.
Rating: 4.3/5
From: $299/mo
Avg CPL: $12
Best for serious agents
Rating: 3.9/5
From: $199/mo
Avg CPL: $22
Best for relationship focused agents
Still comparing platforms? There might be a better option entirely.
Discover the lead source agents wish they'd found sooner — exclusive leads, lower cost, no contracts.
Feature Comparison
Feature
CINC
Zurple
Starting Price
$299/mo
$199/mo
Avg Cost/Lead
$12
$22
Our Rating
4.3/5
3.9/5
Free Tier
✗
✗
Contract Required
No
No
Year Founded
2011
2009
IDX website
Google ads
Facebook ads
CRM
email marketing
text messaging
behavioral marketing
automated campaigns
lead scoring
social media
Strengths & Weaknesses
Pros
Cons
Pros
Cons
4×
More Leads
25%
Lower Cost
100%
Exclusive
"We went from struggling with Zillow to getting exclusive calls daily."
— Real Estate Agent, Austin, TX
Our Verdict
Choose CINC (Commissions Inc) if: You need IDX website and Google ads and are serious agents or teams.
Choose Zurple if: You prioritize behavioral marketing and IDX website and are relationship focused agents or nurture focused strategies. It's also the more affordable option starting at $199.
Bottom line: Both platforms serve real estate agents well, but in different ways. CINC (Commissions Inc) scores 4.3/5 in our ratings while Zurple scores 3.9/5. Your best choice depends on your specific needs, budget, and experience level.
Or Skip the Comparison
Instead of comparing CINC vs Zurple, skip the middleman entirely. Google Local Services Ads deliver exclusive, high-intent leads at ~$15 each — and you own everything.
See How It Works →FAQ
CINC (Commissions Inc) (4.3/5) is best for serious agents and teams, while Zurple (3.9/5) is best for relationship-focused agents and nurture-focused strategies. Your choice depends on your specific needs and budget.
CINC (Commissions Inc) starts at $299/month while Zurple starts at $199/month. Compare total cost of ownership including lead costs.
Yes, many agents use multiple platforms together. CINC (Commissions Inc) and Zurple can complement each other if they serve different functions in your lead generation process.
Lead quality depends on many factors. CINC (Commissions Inc) specializes in buyer, seller, investor leads while Zurple focuses on buyer, seller leads. Both can produce quality leads with proper follow-up.
Keep Learning
Explore reviews, alternatives, and pricing for these platforms
Wait — Don't Leave Empty-Handed
See how agents are getting exclusive leads at lower cost than Zillow — delivered straight to their phone. No shared leads. No bidding wars.
4×
More leads
25%
Lower cost
100%
Exclusive
Free 15-minute consultation. No contracts. No pressure.