Platform Comparison
Which platform is better for real estate agents? Compare features, pricing, and real user experiences.
Rating: 3.7/5
From: $0
Best for buyer's agents
Rating: 3.8/5
From: $0
Best for top performing agents
Still comparing platforms? There might be a better option entirely.
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Feature Comparison
Feature
Opcity
HomeLight
Starting Price
$0
$0
Avg Cost/Lead
N/A
N/A
Our Rating
3.7/5
3.8/5
Free Tier
✓
✓
Contract Required
Yes
Yes
Year Founded
2015
2012
qualified leads
transaction tracking
referral management
quality scoring
agent matching
performance data
client communication
Strengths & Weaknesses
Pros
Cons
Pros
Cons
4×
More Leads
25%
Lower Cost
100%
Exclusive
"We went from struggling with Zillow to getting exclusive calls daily."
— Real Estate Agent, Austin, TX
Our Verdict
Choose Opcity (Move.com) if: You need qualified leads and transaction tracking and are buyer's agents or teams.
Choose HomeLight if: You prioritize agent matching and performance data and are top performing agents or data driven agents.
Bottom line: Both platforms serve real estate agents well, but in different ways. HomeLight scores 3.8/5 in our ratings while Opcity (Move.com) scores 3.7/5. Your best choice depends on your specific needs, budget, and experience level.
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See How It Works →FAQ
Opcity (Move.com) (3.7/5) is best for buyer's agents and teams, while HomeLight (3.8/5) is best for top-performing agents and data-driven agents. Your choice depends on your specific needs and budget.
Opcity (Move.com) starts at $0 while HomeLight starts at $0. Compare total cost of ownership including lead costs.
Yes, many agents use multiple platforms together. Opcity (Move.com) and HomeLight can complement each other if they serve different functions in your lead generation process.
Lead quality depends on many factors. Opcity (Move.com) specializes in buyer, relocating leads while HomeLight focuses on buyer, seller leads. Both can produce quality leads with proper follow-up.
Keep Learning
Explore reviews, alternatives, and pricing for these platforms
Wait — Don't Leave Empty-Handed
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4×
More leads
25%
Lower cost
100%
Exclusive
Free 15-minute consultation. No contracts. No pressure.