Platform Comparison
Which platform is better for real estate agents? Compare features, pricing, and real user experiences.
Rating: 3.7/5
From: $0
Best for buyer's agents
Rating: 3.5/5
From: $20
Avg CPL: $35
Best for established agents
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Feature Comparison
Feature
Opcity
Zillow
Starting Price
$0
$20
Avg Cost/Lead
N/A
$35
Our Rating
3.7/5
3.5/5
Free Tier
✓
✗
Contract Required
Yes
Yes
Year Founded
2015
2006
qualified leads
transaction tracking
referral management
quality scoring
buyer leads
seller leads
CRM
auto matching
advertising
mobile app
lead management
Strengths & Weaknesses
Pros
Cons
Pros
Cons
4×
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25%
Lower Cost
100%
Exclusive
"Our cost per lead dropped by 40% in the first month. Game changer."
— Broker, Tampa, FL
Our Verdict
Choose Opcity (Move.com) if: You need qualified leads and transaction tracking and are buyer's agents or teams. It's also the more affordable option starting at $0.
Choose Zillow Premier Agent if: You prioritize buyer leads and seller leads and are established agents or teams.
Bottom line: Both platforms serve real estate agents well, but in different ways. Opcity (Move.com) scores 3.7/5 in our ratings while Zillow Premier Agent scores 3.5/5. Your best choice depends on your specific needs, budget, and experience level.
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See How It Works →FAQ
Opcity (Move.com) (3.7/5) is best for buyer's agents and teams, while Zillow Premier Agent (3.5/5) is best for established agents and teams. Your choice depends on your specific needs and budget.
Opcity (Move.com) starts at $0 while Zillow Premier Agent starts at $20. Compare total cost of ownership including lead costs.
Yes, many agents use multiple platforms together. Opcity (Move.com) and Zillow Premier Agent can complement each other if they serve different functions in your lead generation process.
Lead quality depends on many factors. Opcity (Move.com) specializes in buyer, relocating leads while Zillow Premier Agent focuses on buyer, seller leads. Both can produce quality leads with proper follow-up.
Keep Learning
Explore reviews, alternatives, and pricing for these platforms
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