3.9
Rating
$199+
Starting Price
$22
Avg Cost/Lead
Quick Verdict
Good Option
Better Alternative
Google Local Services Ads deliver exclusive leads at lower cost. You own the profile, the reviews, and the ranking. No shared leads — every call goes directly to you.
Zurple
~$22/lead
Shared with other agents
Google LSA
~$15/lead
100% exclusive to you
Platform Overview
Zurple is a lead gen platform and website builder platform founded in 2009. It specializes in providing buyer and seller leads to real estate professionals through behavioral marketing, IDX website, automated campaigns.
The platform uses a monthly subscription pricing model, starting at $199 per month. No long-term contract commitment is required.
Not sure this platform is worth your money?
See how agents are getting exclusive leads at lower cost — without sharing them with 5 other agents.
Honest Assessment
Bottom line: Zurple works best for relationship focused agents and nurture focused strategies who need behavioral marketing, IDX website, automated campaigns. Consider your specific needs carefully before committing.
Cost Analysis
Monthly Subscription
$199/mo
Starting Price
$22
Avg Cost/Lead
✗
Free Tier
✗
Contract Required
●
Good Value
ROI Potential
Medium - good results reported by many agents
Best For Budget
Mid-range investment for growing agents
Contract Terms
Month-to-month flexibility available
Zurple is priced fairly for the features offered. The value depends on how well the features match your specific needs.
Features
Advanced behavioral marketing capabilities to enhance your real estate business.
Professional website with IDX integration and lead capture forms.
Advanced automated campaigns capabilities to enhance your real estate business.
Generate and manage leads through the platform's lead generation tools.
Advanced social media capabilities to enhance your real estate business.
4×
More Leads
25%
Lower Cost
100%
Exclusive
"Finally, leads that actually answer the phone. Worth every penny."
— Agent, Denver, CO
Compare Options
Consider these alternatives to Zurple, each offering unique advantages for different types of real estate agents.
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4.2/5
Avg: $18/lead
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4.5/5
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Need help choosing the right platform for your real estate business?
Compare Options
Compare features, pricing, and user reviews
Compare features, pricing, and user reviews
Compare features, pricing, and user reviews
Compare features, pricing, and user reviews
Compare features, pricing, and user reviews
Compare features, pricing, and user reviews
Why Agents Are Switching
4×
More Leads
25%
Lower Cost
100%
Exclusive
Not sure this platform is worth your money?See how agents are getting exclusive leads at lower cost — without sharing them with 5 other agents.
Get an Expert OpinionFinal Verdict
Bottom line: Zurple is a decent option for relationship-focused agents and nurture-focused strategies who need buyer and seller leads.
Best for: Agents who prioritize behavioral marketing, IDX website, automated campaigns and have a monthly budget of $$199+.
Not ideal for: immediate conversion seekers, low-engagement markets or agents looking for different options.
Frequently Asked
Zurple can be worth it for relationship-focused agents, nurture-focused strategies, especially if you need behavioral marketing, IDX website, automated campaigns. However, consider your budget (starting at $199), experience level, and specific lead generation goals before committing.
Zurple starts at $199 per month with an average cost per lead of $22. No long-term contract is required.
Top alternatives to Zurple include Real Geeks, Cinc, Chime. Each has different strengths, pricing models, and target audiences, so compare features carefully.
Zurple works best for relationship-focused agents, nurture-focused strategies who need buyer and seller leads. It's not ideal for immediate conversion seekers, low-engagement markets. Consider your experience level, budget, and lead generation strategy.
Zurple includes behavioral marketing, IDX website, automated campaigns, lead scoring, social media. The platform focuses on buyer and seller lead generation and is designed for lead-gen-platform and website-builder needs.
Keep Learning
Explore more real estate lead generation resources
Wait — Don't Leave Empty-Handed
See how agents are getting exclusive leads at lower cost than Zillow — delivered straight to their phone. No shared leads. No bidding wars.
4×
More leads
25%
Lower cost
100%
Exclusive
Free 15-minute consultation. No contracts. No pressure.