Real Estate Script
"Hi! I'm [Your Name] with [Brokerage]. I hope I'm not interrupting your day. I just [listed/sold] the home at [Address] in your neighborhood, and I wanted to introduce myself to neighbors since there's going to be some activity in the area. Are you familiar with that property?"
"We're not interested"
"I completely understand, and I'm not here to sell you anything. I just believe neighbors should know about activity in their area. The market has been quite interesting lately. Have you noticed more activity in the neighborhood?"
"We don't talk to solicitors"
"I appreciate that, and I respect your policy. I'm actually not soliciting anything - just letting neighbors know about the upcoming activity since it affects everyone. Would you mind if I left my card in case you ever have real estate questions in the future?"
• Practice first: Read through the script several times before using it with prospects
• Personalize: Adapt the language to match your speaking style and local market
• Stay natural: Don't sound robotic - use the script as a framework, not a word-for-word script
• Handle objections: Be prepared with the responses provided, but be ready to adapt
• Track results: Note what works and doesn't work to improve your delivery
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Usage Guide
Use this script when making door knocking calls in door introduction situations.
Best Timing
Timing varies
Follow-up Schedule
Follow up every 3-7 days
Expected Conversion
10-20% with proper follow-up
Adapt & Customize
Adjust the script language and approach based on your local market conditions, average home prices, and cultural norms. Use local real estate terminology and reference familiar landmarks or neighborhoods.
Modify the tone and word choices to match your natural speaking style. If you're more formal or casual, adjust accordingly. The key is to sound authentic while hitting the main talking points.
Adapt the opening and questions based on the specific situation - warm lead vs. cold call, time since their inquiry, previous conversations, or referral source. Personalize whenever possible.
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— Agent, Denver, CO
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