Digital Strategy

Google Local Services Ads for Real Estate Agents

Advertising through Google's Local Services platform

300-600%

Avg ROI

20-35%

Conversion Rate

easy

Difficulty

medium

Cost Level

Stop overpaying for shared leads.

Get exclusive leads delivered to your phone — at lower cost than Zillow, Realtor.com, or any other platform.

See How It Works →

Step-by-Step

How to Implement Google Local Services Ads

1

Research & Preparation

Before starting google local services ads, research your target market, identify your ideal client profile, and gather the necessary tools.

2

Set Up Your Tools

Configure your google lsa and phone system for maximum efficiency. Ensure tracking is in place.

3

Build Your Target List

Create a focused list of buyer and seller and local prospects based on your market research.

4

Execute Consistently

Implement google local services ads on a regular schedule. Consistency is more important than perfection.

5

Follow Up Systematically

Use a CRM to track all interactions and follow up within the recommended timeframe. Most conversions happen after multiple contacts.

6

Track & Optimize

Monitor your conversion rate (target: 20-35%) and ROI (target: 300-600%). Adjust your approach based on results.

Best For

  • ● local focused
  • ● phone comfortable
  • ● responsive

Tools Needed

  • ● google lsa
  • ● phone system
  • ● quick response

4×

More Leads

25%

Lower Cost

100%

Exclusive

"We went from struggling with Zillow to getting exclusive calls daily."

— Real Estate Agent, Austin, TX

Related Scripts

Scripts for Google Local Services Ads

Internet Lead First Call Script

follow up • online inquiry

New Lead Text Message Template

text message • immediate response

Expired Listing Cold Call Script

cold call • first contact

Open House Follow-Up Script

follow up • post visit

FAQ

Google Local Services Ads FAQ

How does google local services ads work for real estate agents?

Advertising through Google's Local Services platform

What's the ROI of google local services ads?

Google Local Services Ads typically provides an ROI of 300-600% with conversion rates of 20-35%. Results vary based on market conditions and execution quality.

Is google local services ads good for new agents?

Google Local Services Ads works best for local focused and phone comfortable agents. The difficulty level is easy with a medium cost.

What tools do I need for google local services ads?

Key tools for google local services ads include google lsa, phone system, quick response. Start with the basics and add more tools as you scale.

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Related Resources

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Scripts

Internet Lead First Call Script

New Lead Text Message Template

Expired Listing Cold Call Script

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